I am guilty of not using LinkedIn to my advantage. I have never fully understood LinkedIn and how to use it to my advantage. My fellow blogger, Don Grgic, A passion for Small Business, recommended to me that I needed to begin using LinkedIn as a tool. I now use the site to notify my connections of updates on my website. I am also increasing the number of connections I have to build my network.
Even with my increased use of LinkedIn, I still felt I could do more. I found an article that discusses how small business can use this site to increase their network, find future employees, and keep informed on industry trends, among other things. I am going to use this article as a tool and would like to share this article with small business owners also!
This AmEx Open Forum article, written by Michael Ansaldo, discusses various ways small business owners can leverage LinkedIn for their business. Good info! I will be using this info as a guide to expand my usage of LinkedIn. Are you using LinkedIn to your benefit?
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